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Data Mine

Part 2 Project 2020
Jake Cumberland
University of Queensland | Australia
The project was a poetic response towards the ‘Internet Culture’ of the 21st century. Corporations such as Google hold a limitless power over the society, from hiring employees on social media who have an established credibility within different industries. A digital influencer has access to a large audience and can persuade others by self-virtue. Majority of social media users do not realise that the social platforms are not just friendly ‘platforms’ for ‘social interaction’ however an invasion of privacy to lure and capture personal data.

The Design celebrates social media becoming a catalyst within a dystopian outlook, creating a portable Google Data Mine abroad on the Moon. The portable data mines purpose is to collect data from the Moons landscape and to influence earthlings the diverse quality of life on the moon, Data will assist the development of a virtual world. YouTube influencers will inhabit the data pods, promoting Google's new and advanced virtual world.

Archigram’s ‘walking City’ inspired the collaborative walking forms. The pods have different functions and extendible arms to interchange the users to different functions such as the ‘YouTube pod’ and the ‘Sleeping Pod’, creating spaces of curiosity and physical social interaction.



Tutor(s)

2020
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