Design as Consequence of Colonialism, Capitalism, and Neoliberalism: Bloomberg’s Sustainability Claim Case Part 1 Dissertation 2024 Jegure Somorin Ravensbourne University London | UK This dissertation addresses the issues impacting sustainability advancement in the built environment of the United Kingdom and interrogates its approach based on historical, political, and economic agendas. The entrenched methodologies and attainment of materials strategies deployed by the UK Building and Construction Industry are ingrained. Consequently, the industry’s response to our climate crisis is often masked with costly green gadgets and innovative yet superficial solutions.The Bloomberg Headquarters serves as a prominent case study, exemplifying this trend. Rightly acknowledged for its innovative achievements and advancements, Bloomberg Headquarters falls short of the title "the world’s most sustainable office building" (Wainwright, 2017) when assessed against the urgent realities of our climate crisis. This case study reveals how the UK Building and Construction industry prioritises economic gain over genuine sustainability.The dissertation concludes that the UK Building and Construction industry’s current trajectory, driven by economic gain, fails to address the true demands of our climate crisis and advocates for a shift from superficial innovations to deeper, more impactful sustainable practices. Tutor(s) Luke Murray